From the shop owner
Artisans of everlasting flowers.
Brighton’s Phoebe Mulrooney, floral stylist & founder of PHOHM specialises in dried floral arrangements & installations.
PHOHM’s ethereal displays are carefully curated using dried grasses + foliage in a nuance of neutral tones & textures. PHOHM create all matter of floral displays from small & simple bouquets to large scale installations.
Throughout Lockdown PHOHM have been hosting a series of Zoom tutorials. Tutorial participants get a practical masterclass in how to create a professional quality everlasting display. The flowers & vase required for this one-hour tutorial are provided and sent direct in advance via courier. All you need to participate is a pair of scissors and reliable wifi. Head to the PHOHM website to book.
Why we love
I absolutely adore PHOHM. Phoebe's elegant dried flower arrangements are the epitome of my interior design aspirations (these are currently on hold due to me having two young children. But, one day). Using neutral shades and different textures, PHOHM's dried floral arrangements are like pieces of art. Phoebe's elegantly curated bouquets add an elegant finishing touch to any room - from perfectly relaxed styling to more wonderfully eclectic interiors.
And if you'd like to have a go at creating your own display then Phoebe currently runs workshops (via Zoom). With everything provided, including the vase, all you need is scissors and some creative ardor. I really want to have a go!
The workshops or flower arrangements would make such a special gift, go and take a look at Phoebe's beautiful website. I think if someone sent me one of PHOHM's bouquets, I would love them. Forever.